The four-year plan of the Professional Photographic Illustration BFA at RIT requires students to declare a specialty  after their second year, entering them into interest-specific courses for their remaining two years. For me, this is the Ad photo program with Ad Photo I and II in my first two quarters this year.

And with the first assignment in Ad I, on-white. The on-white image as a silo, drop, or simple feature is a standby of product and tabletop photographers, one that is repeated over and over and proves a challenge not in its technical requirements but in making it interesting. The assignment calls for two products shot with three different types of light intentions on a white background for the intention of cutout or run on paper white. Images follow:

Transient

The first image of the rubber chickens was shot in my basement with two Profoto Acute heads into a 1200R pack, with varying modifiers and positions. I used a Phase One P40+ hooked up to a 645DF (aka Mamiya 645AF) body.

Transient

The second triplet of images of the colander was shot in the studios here at RIT using a Profoto D4 pack, heads using modifiers ranging from a 1x4 strip bank to a magnum reflector and the ... ellipsoidal head.  (mmmm... yummy swedish light) using a 5D Mark II and various lenses.